Zeus Juice is an e-liquid producer founded in 2011 in Birmingham, UK by Paul Curtis. Zeus was started in Paul’s kitchen, he began his journey in e-liquid making due to his wife Sam being diagnosed with cancer when this happened he realised it was time to quit smoking. Zeus grew rapidly and in 2014 Paul had to buy manufacturing equipment and moved into a dedicated factory. Zeus’s best seller is Black Reloaded which tastes of juicy berries, sweet blackcurrant and ice cold menthol.